For over a decade The Dudes has cultivated its founders’ vision of producing quality streetwear and lifestyle goods, establishing bases in Berlin, London and Lisbon. That’s right, our parents are almost proud of us now.
Several internal changes, a restructured distribution network, and, most importantly, a boosted production process are driving the brand's continued expansion. This brings you a new range of products made to standards as high as we are—some say even higher.
Sustainable Processes
Through our work with Lebenskleidung and The Good Garment Collective, we can now ensure sustainable textile production under fair conditions for all our clothing. Lab-tested fabrics sourced from trusted partners and developed in collaboration with industry-renowned producers ensure that our clothing is of the best possible quality while supporting the highest workplace standards.
Core Collection
Since 2010, we’ve developed a core range of staple designs our audience loves. The Dudes is committed to building a legacy with these core designs, now matched with superior quality.
Trusted Partners
All our T-shirts, sweaters, and hoodies are produced in India by one of the country’s leading producers. They use blockchain technology to offer complete transparency of the supply chain.
We use only cotton with fair traded organic certification from ethical producers who guarantee fair conditions for farmers and farmworkers and ensure contributions to soil health.
Suppliers with almost a century of textile production experience produce our shirting in Europe. Each item is made with Lyocell, produced and printed in Greece, and finished in North Macedonia by some of the fashion world’s most trusted suppliers.
Streamlined Range
Our fans have always loved our extensive range, but streamlining this into a concentrated form means our customers get more of the designs they love alongside a potent line of our highly anticipated new season work.
Plus, we now have control over each production stage, meaning everything from fabric sourcing and patternmaking to sizing and printing has been examined and optimised.
This means that we can guarantee consistency in quality across the range and even offer the possibility of creating exclusive designs for preferential partners.
We’re pleased to usher in a new phase of superior garment quality for The Dudes, vindicating our long-term supporters and paving the way for a growing gang of international fans.
